The Capacity Building Office of the College of Europe in Natolin was pleased to organise a training titled: “The Power of Storytelling: A Gateway to Greater Impact”, delivered by Ms Elinda LABROPOULOU, award-winning multi-platform storyteller.
In today’s information-saturated world, effectively communicating academic research to the public is more vital than ever. This training explored how storytelling can serve as a powerful bridge between journalism and academia, enabling researchers to share their work in a compelling and accurate way.
Students learned how to navigate the media landscape, understand what editors look for, craft engaging narratives, and use visuals to enhance impact. Through hands-on exercises, they are now equipped to apply creative storytelling tools to their own research, having explored innovative ways to capture attention, foster understanding, and combat misinformation.
About the speaker:
Ms Elinda LABROPOULOU is an award-winning multi-platform storyteller, internationally published journalist, senior broadcaster, and TV and radio presenter. She has reported extensively from global hotspots for leading media outlets including CNN, The Washington Post, BBC, Al Jazeera, and Deutsche Welle.
Since 2009, she has worked with CNN, where she has produced, directed, and presented news and analysis on a range of topics — including Greece’s financial crisis, the rise of political extremism in Europe, the global refugee crisis, and various aspects of climate change.
Her extensive research and multifaceted storytelling are reflected in projects such as The Washington Post’s A New Age of Walls, which won the U.S. National Press Foundation’s 2017 Innovation Award. In 2020, she produced Life in a Camp, a pioneering immersive experience for CNN and the Imperial War Museum in London.
Photo credit: www.eui.eu